The fans are angry with Big B for appearing in an advertisement for Pan masala after closely associating with the polio campaign.
Lots of fans expressed their disappointment as the advertisements carried a wrong message for the youths.
The veteran actor Amitabh Bachan told the press that he has decided to terminate the contract with the Pan masala brand.
He has reportedly given back the money he received as remuneration for his advertisement appearance.
He made sure that he has decided to refrain from the commercial because his stardom would encourage youngsters to use pan masala more and more.
This news came right after the commercial for Kamala Pasand was aired on television. Furthermore,
he was not aware that appearing in the commercial would amount to surrogate advertising. When the commercial was aired,
the National organisation for tobacco eradication asked Amitabh Bachan to refrain from the commercial to send a positive message to the youngsters about the harmful effects of pan masala addiction.
The organisation president- Shekar Salkar-wrote a letter to him addressing the possible harmful effects pan masala can create on the users.
The letter also read that it was so saddening to know that a person who was previously seen associated with polio eradication campaign,
now getting associated with the pan masala brand. Since Big B is the brand ambassador of the pulse polio campaign for the government, he should not promote this brand.
The letter further added that the NGO is displeased to see famous icons like Shahrukh, Hrithik Roshan, Ranveer Singh, Ajay Devgan promoting such harmful products, encouraging young minds to use this product.
Amitabh Bachan’s move received a lot of criticism from the fans. They asked Big B why he stepped forward initially to promote problematic products.
For this question, Big B sparked up a controversial argument that Pan masala employs many people.
If it provides a means of livelihood for many people, why should fans question the product’s presence in the market?
He further added, ” He has bought a watch and it is chasing me since I wore it”. Criticizing Bachan’s statement, one of his fans asked
what difference it made between him and broke artists if he endorses harmful products. He asked the reason why Bachan was endorsing toxic products?
He also requested the fan not to use the word “Tatpunjiya” because it is derogatory for him and other artists in the industry.
 Facing criticism, BigB has further knocked off a social media user saying that people get associated with the sector mutually beneficial.
The fans should not think why I would endorse a particular brand. Everyone belongs to the same industry, and he got associated with this brand because he got paid for it.
The veteran actor who turned 79 years old yesterday was seen celebrating his birthday with pomp and pride.
On Monday morning, he visited producer Anand Pandit in his Penthouse, where both shared the moment of happiness.
He also got a cute birthday post -a message dipped in love from his granddaughter Aradya and Aiswarya yesterday morning.
He has been a seasoned actor for the past five decades and has given a lot of hit movies till now.
The upcoming films of Amitabh Bachan are Bhramhasutra, Jhund, Mayday and Goodbye. He is, at present,
the host for Kaun Banega crorepati season 13. Last week’s episode of Kaun Banega crorepati featured Neeraj Chopra and Sreejish’s medals in the recent Olympics.
Neeraj Chopra is a javelin thrower, and Sreejish, with other members in his team, won bronze in men’s hockey.
The fans are brandished to see their icon appearing favouring the pan masala brand that will encourage its use among youth.