Gold and Bitcoin take back seat, as Google Search for ‘Cheap Stocks’ grows


Investors lose hope in cryptocurrencies and have been on the hunt for cheap stocks.

Innumerable studies have revealed that, over long periods, stocks generate investment returns that are much more superior to every other asset class in the market.

Returns arise from dividends, and capital gains are called stock returns. A capital gain occurs when you sell a stock at a higher price than the price you purchased it.

The share of profit that a company distributes to its shareholders is known as a dividend. Dividends have been a valuable component of stock returns since 1956.

Nearly one-third of total equity return is contributed by dividends, while capital gains contribute two-thirds.

A person can become a shareholder of a business organisation by buying its share, which will provide him voting rights or decision-making rights as well as a residual claim on the corporate earnings in the form of capital gains and dividends because stocks or a share of a company represents ownership equity in the firm.

Institutional and individual investors come together to buy and sell shares in a public venue called stock markets. These days, these exchanges only exist as electronic marketplaces.

A financial instrument representing ownership in a company or organisation that represents a proportionate claim on its assets that the company owns and generates earnings as profits are known as stock or share (company’s “equity”).

Suppose a shareholder of a company has stock ownership. In that case, this implies that the person owns a portion of the company equal to the number of shares held as a proportion of the company’s total outstanding shares.

For example, an individual or entity that owns 100,000 shares of a company with one million outstanding shares would have a 10% ownership stake in the company.


According to recent reports, it looks like investors are losing hope of making a fortune out of Bitcoin and other cryptocurrencies and have become wary of the record high stock prices, as their search for ‘cheap stocks’ has been on the surge in the past few weeks.

For the last year, Google trend demonstrate readers searching for the term ‘cheap stocks’ hit a peak this week.

Even the ‘gold’ related searches, including ‘Bitcoin’, have taken a downtrend. On May 16-22, the search for ‘Bitcoin’ was at its highest, but after it’s been on a constant downtrend.

Google scales search interest over time from zero to 100 score.

If the term is half as prominent as before, the score will be 50, while if it shows that it doesn’t have enough data for the period, there will be zero scores for it.

For Dogecoin, this value has fallen to 7 against a peak of 100 in the May 9-15 week.

The downside is the search for gold can be seen from March. Even the search for ‘fixed deposit rates has taken a hit.

Nifty50 ( an equity benchmark index of NSE) presently trades at a 12-month forward P/E of 21.8 times.

Over the long-term average of 79%, the country’s market capitalisation-to-GDP ratio hit 111 per cent in estimated FY22 GDP numbers.

The price surge was so sudden that it took the values of stock to an overbought level.

The increase in the number of Google searches for ‘cheap stocks’ revealed an inadequacy of choice and confusion among investors about where they should invest their money to get good returns.

Preeti Singh
Preeti Singh
Preeti, a highly motivated individual - recently graduated with a bachelor's degree in media (Journalism). She has immense love for books and films, whether it's just for mere entertainment or a whole new world of knowledge. She is excited about this role because it will help her explore the concept of writing more clearly and learn about work-related technicalities. Likes more to write about people rather than interacting with one. Has a weird obsession with Jess Eisenberg movies and cooking shows.



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