Bollywood found itself in a difficult situation this year after huge-budget films like Aamir Khan’s Laal Singh Chaddha and Akshay Kumar’s Samrat Prithiviraj and many others failed to perform at the box office.
There has been much discussion and debate on this ongoing situation with many reasons being cited, such as changes in the post-pandemic viewing preferences, coupled with daily hate campaigns, which had also been initiated after actor Sushant Singh Rajput’s death in 2020.
However, despite the situation going on in Bollywood at this time, Gangabhai Kathia wadi, which starred Alia Bhatt in the lead role, emerged as a blockbuster and managed to overcome the hate and negativity.
Alia Bhatt receiving hate after Sushant Singh Rajput’s death
Talking about Alia’s film, actor Swara Bhasker recalled how, after Sushant Singh Rajput’s death, some of the Bollywood stars such as Alia Bhatt were trolled so much by the audience. Swara said, “I don’t know how much boycott trends affect the business. Alia got a lot of negative attention on social media after Sushant’s tragic suicide, which was of course completely unfair — the kind of accusations were made about A-Listers.”
She referred to the film Sadak 2, which was released despite of the calls to boycott Alia. But these campaigns didn’t work when Alia’s film Gangubai Kathiawadi came out in theatres. As of now, the boycott trends are targeting Brahmastra, Alia’s next film, which also stars Amitabh Bachchan and Ranbir Kapoor.
“Gangubai Kathiawadi, the same conversation started, the same boycott calls, and people still watched it. This boycott business is hyped up, it’s a small group of people who are hatemongers, and are spreading lies about the film industry. Everything else is rubbish, and we have enough evidence to know that they are earning from it. These are paid trends. They used Sushant’s tragedy for their own benefit,”Swara added.
Earlier on Sushant’s death, Swara wrote, “Sushant didn’t leave a note. We don’t know what he went thru. We don’t know the cause. STOP taking out ur frustration using the pain of a troubled person. He didn’t leave a note! Get it? He didn’t want to talk about it. He’s gone. Let him have his peace & his family privacy.”
On the work front, Swara Bhaskar is preparing for the release of her new film Jahaan Chaar Yaar.