Small Indie brands From clothing to home decor- these brands have mastery in their product.
The impact of the coronavirus outbreak is very deep. From a shrinking market to laying off loyal employees, small-scale companies are striving to stay on the run amid various restrictions. But influential names like Priyanka Chopra and Rhea Kapoor have taken it upon themselves to use their platforms for good.
7 Small Indie brands we need to recognize
- JODI (INSTAGRAM- @thejodilife)
JODI’s been a master player since its launch. The Pune-based brand masters in Indian crafts. Their prints are the #1 choice of customers and after gen-Z, they are thriving amidst the pandemic relentless impacts. The brand also has entered the market of home decor. From western numbers like one piece to modern Indian blouses, all come in Indian crafts. They are printed.
- Label Society
Another homegrown brand from India that specializes in modern-day clothing. Label society’s printed clothing items are clients’ favorites. The brand also works with 90s designs and makes them more convenient for today. Their latest collection ”Spectrum” contains denim mini dresses to 90s cut blazers. From oversized see-through shirts to non-contemporary cuts, you name it, they have it.
- Pine cone
A handicraft brand made by women. This woman lead brand specializes in handicrafts and promotes its roots, in India. When Indian artisans and weavers were struggling to earn, pine cone forward and took care of a small portion of it. Handcrafted baskets can be fashionable, and Pine Cone made it possible. A few days ago the brand launched its new collection named “The Home Land Collection”. English willow box purse from this collection is very fashionable to carry around, locally referred to as keani keam, is a skilled craft from Kashmir involving hand weaving willow reeds.
- wellhungindia
Nowadays, people lose their phones, and most of the time we forget to take them from the place they were placed for the last time. If you are one of those who usually lose your phone and these days it costs a fortune to buy another one, then Wellhung India has the solution for you.
The brand has solved the problems of millions by inventing a mobile accessory that is fashionable and solves our problems.
- gopopcase
These days, phone covers come under essential products, and the quality of the essential products must be highly graded. Gopopcase is one of the emerging players in the market. They make high-quality indie phone cases for all phone types and they are quite trendy. Their BTS collection was so immense.
In our childhood, we would play with clay and also make some things with clay, like bowls, etc., for our school projects, but A Clay Story is reviving those memories and making a business out of them. From bowls to plates to pots, they make every sort of clay product we could imagine. Plates, bowls, and all the other products come in different shapes and sizes, and they’re quite charming, as per the customers. The clay dinner plates can easily replace any big brand’s dinner plates, and they will be genuinely good.
- The Burlap People
The fashion industry necessarily follows sustainability norms and the brands waste a lot, but few brands have been making products with sustainable materials. The Burlap People are one of them. They brand sustainable bags for every age group. From kids to backpackers, everyone loves their bags. Anyone would think that sustainable products can not go with the trend, but TBP’s indie bags go with trends as well as make new trends too. Head to their Instagram and observe these indie brands yourself. 7 small indie brands we need to recognize.
