Actress Greta Gerwig’s live-action In India and the US, Barbie is rated U/A and PG-13, respectively, suggesting some parental supervision.
Following a run of animated puppets, Barbie, which hits theaters on Friday, is the first live-action rendition of Mattel’s well-known puppet collection.
Greta Gerwig‘s fantasy is predicted to contain some “stimulating allusions and short phrases,” which will elevate the grade to U/A in India even though the majority of the titular dolls are girls between the ages of 3 and 12.Â
Do not be concerned; this does not mean that youngsters should not see the movie but rather that a broad audience will find it appealing.
In India and the UK, children under the age of 12 must be supervised by an adult, whereas in the US, the film’s age rating is PG-13, which is a little higher.
About Barbie
American entrepreneur Ruth Handler launched the well-known fashion doll line Barbie in 1959. The iconic doll was created by Mattel, Inc. and has since become a cultural phenomenon that has influenced a lot of toys, goods, films, and television shows.
Initially promoted as an adolescent fashion icon, the doll gradually changed to represent a variety of professions and ways of life, empowering young women and inspiring them to pursue their dreams.
Barbie has defied gender preconceptions over the years by assuming occupations such as doctor, astronaut, scientist, engineer, and even presidential candidate.
The doll has also drawn criticism and controversy, with some detractors claiming that the doll’s exaggerated features and focus on beauty might encourage unfavorable body images in youngsters and lower their self-esteem.
In an effort to promote better diversity and representation, Mattel has taken steps to diversify the Barbie brand by releasing dolls with various racial backgrounds, body shapes, and abilities.
Despite her detractors, the doll continues to be a beloved toy for children all over the world and a significant cultural icon. The brand keeps developing and adapting in order to reflect the shifting ideals and aspirations of today’s youth while retaining its standing as a metaphor for creativity and empowerment.
What we know
Simu Liu and Ryan Gosling have a “beach-off” moment in which the former repeatedly exclaims, “I’d beach you,” while the latter even remarks that Liu isn’t able to beach himself. The scene was published by Warner Bros. in April.
Given that dolls lack genitalia, this is ironic. Another scene in which Kate McKinnon’s Weird Barbie performs the splits while ostensibly attempting to peer under Margot Robbie’s Barbie dress supports this.
McKinnon portrays the subject Barbie that is typically—in a sense—thrown away, in which females have odd crayon makeup, punky hairstyles, and burned toes.
She may be aware of the severity of reality because of this, which fits with the movie’s premise that she sends Robbie’s Barbie out of Barbie-land.
When they travel to the real world with Ken, they are ridiculed for their outrageous attire, mistreated, and even arrested—things that Barbie despises but Ken adores. The fictional CEO of Mattel played by Will Ferrell adds fuel to the fire by wanting to put the two back in their cardboard boxes.
The movie, according to Ferrell in an interview with the Wall Street Journal, is a fantastic satire and reflection on male patriarchy. To sum up, Barbie is available in all three nations. The movie is intended for audiences outside of the target demographic.
The campaign, however, covered the entire Barbie Brand, including the toys themselves, posters featuring fans’ favorite filters, and Robbie attending premieres dressed in famous doll-wear.
On July 21, Barbie will be shown in theaters all over the world. Tickets are now online on PayTM and BookMyShow.
